the buzz

Friday afternoon, already sunken into the blue darkness of w-i-n-t-e-r. and so, back to counting days to southern climes. Stefan and I discovered, on a strange evening in Molly Malone’s Irish Pub in Helsinki along with Sanna and a crew of Brit football hooligans, that even Irish Pubs have their own Trade Magazine, “the buzz.” browsing Issue 10, one runs across phrases like “we look at how an integral part of Irish culture became the multi-million pound industry it is today and how Irish pubs can utilize its success.” and “Irish dancing tours offer a great opportunity for Irish pubs to boost sales.” did you know there is a tightly held franchise structure and a hotly-contested market segment for most Irish Pubs? sham.rock mac.donalds. and special retailers for Irish Pub Light Fittings?

oh well.

over and above. rain comes, blue-black darkness begins to settle in.